Floristry specialty store website

Modernization and functional extension of the website of Blumen Greif – with bouquet ordering form, standing orders, and design adjustments.

Homepage of 'Blumen Greif' showing a vibrant floral arrangement header and service offerings.

Customer(s)

Blumen Greif

Period

Q2/2023

Tags

Website SEO

Blumen Greif is a traditional family business in Trier-Ehrang, which has been in existence since 1933 and is now managed by Dorothee Greif in the third generation. The floristry specialty store offers a wide range of services – from wedding and funeral floristry to seasonal decorations, planting services, and individual offers for business clients.

The existing WordPress website was to be expanded and modernized in spring 2023 to meet the growing demands of customers.

The measures included:

  • Order form for flower orders for pickup or delivery
  • System for flower standing orders, e.g., for birthdays, anniversaries, or seasonal decoration
  • Design revision, including:
    • Integration of a current team photo
    • Presentation of the company history to strengthen brand identity
    • Improved user guidance and mobile optimization

The implementation was carried out with WordPress and Elementor and was successfully completed in May 2023. The revised website can be accessed at blumengreif.de.